August 2020 Newsletter

Featured this month


Wodu acquires Wodu.com

Whether you are up or down, 2020 is a hell of a year to be in business.

As an agnostic provider of internet marketing services with clients across dozens of industries, we’ve lived and breathed this year from many business perspectives. From art museums to tour operators, restaurants to online shops, banks to theaters, and online educators to Realtors, we’ve seen it all.

We helped businesses temporarily pause (we prefer the term “pause” over “close”), then reopen. We helped businesses brainstorm how to adapt, seek new opportunities, which in some cases led to their overall revenue increasing. And yes, there were a few that permanently shuttered operations.

For the first three months of the pandemic, we were busier than we have ever been, making ourselves completely available to any client that needed assistance. What we used to think of as being “in the weeds” is the new normal, at least for a while.

So in the middle of all this, when a window of opportunity for us to own the four-letter domain of our brand, Wodu.com, presented itself, what were we to do? After witnessing opportunity come out of carnage for many of our clients, we decided to make our own bold move of 2020 and acquired the domain.

Bye Bye, wodumedia.com, hello Wodu.com! Photo: Fritz Busam

To celebrate this exciting time for our company, we’ve launched a new website, and are working on strengthening our service offerings.

Read the full announcement


A Wodu client finds success and savings with a custom Shopify fulfillment system built by Wodu.

Our client, an emerging seller of personal protective equipment, was manually creating shipping labels and packing slips from their Shopify orders. To further complicate matters, they had multiple suppliers to manage and also needed to maintain white label brand control over shipments.

In today’s marketplace, time is of the essence.

Wodu developed and delivered a custom API integration between Shopify and EasyPost which automatically generates a metered shipping label and branded packing slip based on the order.

A custom portal was created for suppliers to log in and print off the days shipping labels, packing slips, and manifest to hand to USPS.

Multiple edge cases were anticipated, including reprinting shipping labels, automated EasyPost refund requests on canceled shipping labels, and deep linking throughout every stage with Shopify’s Fulfillment API.

To learn more please read the full Shopify Fulfillment API case study.


What are Cookies?

If you’ve ever wondered how websites remember your login details, or how items in your online shopping cart stay there while you shop, it’s not magic. It’s actually all down to tiny strands of data called cookies.

There are many types of cookies, including cookies that:

  • Save your password(s) so you don’t need to remember them whenever you visit websites
  • Remember what sites you’ve visited in the past so you can view your browser history
  • Keep track of your shopping cart as you browse an online store
  • Show you targeted ads based on your browsing behavior
  • Verify user login details

Read our full guide “What Are Cookies“.


Working from Home? Five Tips from a WFH Pro

Working from home

Whether you want to call it working from home, telecommuting, remote work, distributed work, or mobile work, chances are this paradigm will only increase in prevalence into the future. When the current crisis subsides, many more companies will have recognized the value of remote work models. Others will want to be prepared to weather the next crisis with less disruption. So, with an eye to helping future-proof your livelihood as well as offering an immediate helping hand through the present emergency, here are five useful tips from a WFH pro.

Get The Tips Now: https://www.wodu.com/blog/working-from-home-five-tips-wfh-pro/


Featured Portfolio: Cobia Boat Company

Cobia Boats enjoys flawless performance on mobile devices, tablets, laptops and desktops.

We helped Cobia Boats develop a beautiful, content managed website that works perfectly on all devices. The sleek, modern interface allows website visitors to research their dream boat, and the custom integrated dealer locator transfers them into the sales funnel.

Check out the full portfolio item here

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